Reality Is Flexible. You Should Bend It.

Hack the simulation.

Photo by Tom Wheatly on Unsplash

A long time ago, I heard that the difference between a successful person and an unsuccessful one is perseverance. Like the best life advice, it’s almost a truism — you know it, but it doesn’t seem like a big deal.

I spend about 70% of my time in my head. I am constantly evaluating, analysing, and reanalysing situations while giving my imagination one hell of a workout. Running a business in Nigeria is often a delicate balance of “What will go wrong today” and “Well, we’re still here, so we might as well succeed.

Some days it’s harder to find the light. Other days you just power through.

The one consistency I've found though, is reality is often what I make it. If I approach a scenario despondent and deflated, telling myself this is a lost cause, things usually tank after that.

You can see how this goes. You expect things to go right, and they go wrong, and like a stain of ink on pure satin, doubt starts to spread.

“How did I mess this up? Should I even be doing this, right now?”

It’s interesting to see negativity as passive — you don’t have to do anything to let it wash over you. Positivity is harder. You have to chase that bastard and it moves quick.

It’s hard to fight a thought you hear in your own voice. But that’s what it takes every time. You must go the other way. You have to see the fail and be like “Well, that didn’t work. I’m sure the next one will.”

Naive? Perhaps. Necessary? Absolutely.

As someone who works in Advertising, I can tell you that reality as a concept is malleable. You can arrange words just so and seed a thought in the heads of millions of people.

We do this for our clients every day. Surely, we can do this for ourselves.

I mean, we know that the things we tell ourselves over time are the things we come to believe. We know words aren’t just alphabets and noise; they are portals of possibility to the outcomes we desire.

This blind enthusiasm is something I’ve always had — not because I’ve ever had any guarantees that things will always work out, but because I’ve learnt that it’s easier to face tomorrow when you see yourself winning.

It’s worked for me so far. I hope choosing positivity works for you too.



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